FavorIt is a student-powered favor network that connects college students to help each other run errands, grab food and share rides.
FavorIt
Social Media Management and Content Creation
When our team started with FavorIt, the brand had a growing Instagram presence but needed a strategic push to increase credibility, expand its digital reach and establish itself as a trustworthy delivery solution.
Throughout the course of the contract, Alpha PR delivered three Instagram posts a week, including app tutorials, lecture hall prank videos and student interview content.
These posts together garnered over 3 million Instagram Reel views and brought in more than 500 new followers in four months.
Influencer Marketing
Alpha PR researched and pitched 16 student creators across TikTok and Instagram to partner with FavorIt, building a structured tracking system to manage outreach progress.
The campaign successfully converted several creators into paid partners, with collaboration posts appearing on FavorIt's Instagram profile.
Annual Report
Read more about our work with FavorIt below.
